At Raenco, we believe that technology is for everyone. It is not reserved for just the engineers, marketers, or designers. True innovation happens when every member of a team—regardless of their role—has the opportunity, encouragement, and freedom to explore creativity.

This belief comes alive every Saturday through one of our most cherished practices: AI Saturday. On this day, our teams across all departments—from operations to finance, from administration to logistics—dedicate time to create something innovative using AI tools. The goal is simple: experiment, learn, and inspire.

The most remarkable part? The person behind the best video of the week doesn’t just earn recognition—they also receive a special bonus as a token of appreciation. Because at Raenco, innovation deserves to be celebrated.

Why AI Saturdays Matter to Raenco

We live in a world where emerging technologies evolve every day. At Raenco, we don’t just adapt to these changes—we embrace them proactively. By dedicating Saturdays to AI-powered creativity, we make sure our team is not only staying updated but also building a culture of continuous innovation.

For us, AI is not just about efficiency or productivity. It’s about storytelling, problem-solving, and unleashing imagination. And sometimes, the most impactful stories come from the most unexpected voices.

A Story That Touched Every Heart

Last week, our AI Saturday initiative took an extraordinary turn. The winner was not someone from IT, design, or marketing. It was our beloved company driver, Ramaraj.

Yes, you read that right. A man whose role is to ensure our team members travel safely and punctually, decided to take a leap into the world of AI storytelling—and the result was nothing short of magical.

Ramaraj created an animated video that told the story of a mother rabbit and her little one. In the video, the baby rabbit comes home shivering and wet after playing in the rain. The worried mother lovingly takes out a soft Raenco towel, wraps her baby in it, and comforts the little one until warmth and safety return.

It was a simple story. But in its simplicity lay profound beauty and emotion. It wasn’t just a video. It was a reminder of love, care, and the role of Raenco products in people’s everyday lives.

The room fell silent when we first saw the video. And then came the applause. Loud, heartfelt, and unanimous.

Breaking Barriers: Inspiration Beyond Job Titles

What makes Ramaraj’s achievement so special is not just the creativity of the video, but the message it carries.

• Technology has no boundaries. You don’t need to be a software engineer or an AI expert to tell a powerful story with these tools.

• Inspiration can come from anywhere. Sometimes, it comes from the very people we least expect.

• Creativity is universal. When given the right platform and encouragement, every human being has the ability to create something meaningful.

Ramaraj’s story proves that innovation is not about titles—it’s about mindset. By stepping into an unfamiliar space and daring to try something new, he reminded us all that courage and curiosity are at the heart of progress.

A Role Model for the Raenco Family

For the Raenco family, Ramaraj is more than just a driver. He has now become a role model.

• A role model for embracing change without fear.

• A role model for showing that creativity lives in every one of us.

• A role model for demonstrating how to connect technology with empathy and storytelling.

His video is not just an entry for AI Saturday—it is a symbol of Raenco’s culture. A culture where everyone is valued, everyone is encouraged, and everyone has a voice.

The Power of AI in Everyday Hands

At its core, this story reflects why Raenco invests in AI Saturdays. We don’t just want to adapt to technology; we want to make it accessible and inclusive.

Imagine the possibilities when:

• A logistics coordinator uses AI to visualize delivery optimization.

• A finance executive creates a data-driven story about cost efficiency.

• A driver like Ramaraj tells a tale that touches hearts across the company.

This is not the future. This is the present we are living at Raenco.

Looking Ahead: More Stories to Come

Ramaraj’s achievement is not the end—it’s the beginning. Every Saturday, we look forward to more stories, more experiments, and more inspirations from across our team. Some will be quirky, some will be serious, and some will be emotional. But all of them will reflect what we stand for: a culture of innovation driven by people, powered by technology.

To our dear Ramaraj—thank you. You’ve shown us that creativity knows no job description. You’ve inspired us to look at technology not as a tool for a select few, but as an open canvas for all.

At Raenco, we will continue to learn from your example: embrace change, tell meaningful stories, and let innovation unite us all.